Job Information
Robert Half Digital Marketing Manager in Atlanta, Georgia
Description
Robert Half is looking to place a Digital Marketing Manager with our client in Atlanta. You must be able to develop compelling offers and drive growth in this rewarding Digital Marketing Manager role. We are also looking for someone who is competent in making decisions, get the job done, and be good with people and details—all while keeping tight control over the bottom line. You must be experienced and knowledgeable as we are looking for someone who understands the ins and outs of marketing strategy, analysis, and campaign execution. This Digital Marketing Manager role offers a unique opportunity to lead digital improvement initiatives while also participating in digital transformation efforts.
Confirm that the CRM plan is executed in due time and within budget
Spearhead weekly reviews with key stakeholders, get budgetary sign off and report back on ROI
Cultivate, suggest, forge, and oversee long-term digital marketing campaigns; plus spearheading short-term advertising and marketing solutions
Supervise a team of digital specialists as well as direct the digital strategy
Team up with product and operational teams to identify key opportunities to improve the customer journey & experience
Prompt more insight and analysis into the effectiveness of CRM initiatives
Set up take up of products/services through new channels to fall in line with business objectives
Provide clear communications to the customer that are necessary to their needs and life stage
Requirements
3-5 years of Digital Marketing
Accomplished in vendor management
Awareness of Content Management System (CMS) & Digital Marketing System (DMS)
The ideal candidate should have a reasonable combination of skill, management experience and initiative
Educated sense of frontline customer journey, driving traffic to our main site
Expert in SEO/SEM, PPC, Social Media, Email marketing, Digital Ad displays, Retargeting, CRM
Digital Marketing experience preferred
Deep understanding of brand management
Google Ad experience desired
Previous role in management preferred
Tactical multi-channel marketing and digital brand consistency
Has a demonstrated ability in establishing digital brands with strong ROI
Please reach out to Morgan McCutcheon and connect with me on LinkedIn
Innovation starts with people.®
Robert Half is the world’s first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles.
Robert Half works to put you in the best position to succeed. We provide access to top jobs, competitive compensation and benefits, and free online training. Stay on top of every opportunity - whenever you choose - even on the go. Download the Robert Half app (https://www.roberthalf.com/us/en/mobile-app) and get 1-tap apply, notifications of AI-matched jobs, and much more.
All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to contract/temporary professionals, including medical, vision, dental, and life and disability insurance. Hired contract/temporary professionals are also eligible to enroll in our company 401(k) plan. Visit roberthalf.gobenefits.net for more information.
© 2024 Robert Half. An Equal Opportunity Employer. M/F/Disability/Veterans. By clicking “Apply Now,” you’re agreeing to Robert Half’s Terms of Use (https:///www.roberthalf.com/us/en/terms) .