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Robert Half Digital Marketer in Austin, Texas

Description We are offering an opportunity for a Digital Marketer to join our team in Austin, Texas. This role focuses on the development and implementation of our product marketing strategies. The successful candidate will be involved in SEO, content strategy, social media management, and blogging. This is a contract employment opportunity with a focus on utilizing platforms like WordPress, LinkedIn, Google Analytics, Content Management System (CMS), and Instagram.

Responsibilities:

• Develop and execute SEO strategies to improve online visibility and organic search rankings.

• Create, manage and execute a comprehensive content strategy across all platforms.

• Manage all social media platforms, including Instagram and LinkedIn, ensuring consistent branding and engagement.

• Regularly produce and post blog content, aligning with our overall content strategy.

• Utilize WordPress for website content management and updates.

• Leverage Google Analytics to track website traffic, user behavior, and campaign performance.

• Manage the Content Management System (CMS) to ensure all content is up-to-date and aligns with marketing strategies.

• Continually monitor, analyze, and report on performance of marketing initiatives.

• Stay current with industry trends and best practices, adjusting marketing strategies as needed. Requirements • Proven experience in a Product Manager role or similar

• Expertise in Blogging and Content Strategy

• Proficient in using Content Management Systems (CMS) such as WordPress

• Solid understanding and experience with Google Analytics

• Experience in managing and utilizing social media platforms such as Instagram and LinkedIn for business purposes

• Demonstrated knowledge in Search Engine Optimization (SEO)

• Excellent communication and leadership skills

• Ability to work collaboratively in a team environment

• Strong problem-solving skills and ability to think strategically

• Bachelor's degree in Marketing, Business, or a related field preferred

• Willingness to stay updated on industry trends and advancements. Innovation starts with people.®

Robert Half is the world’s first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles.

Robert Half works to put you in the best position to succeed. We provide access to top jobs, competitive compensation and benefits, and free online training. Stay on top of every opportunity - whenever you choose - even on the go. Download the Robert Half app (https://www.roberthalf.com/us/en/mobile-app) and get 1-tap apply, notifications of AI-matched jobs, and much more.

All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to contract/temporary professionals, including medical, vision, dental, and life and disability insurance. Hired contract/temporary professionals are also eligible to enroll in our company 401(k) plan. Visit roberthalf.gobenefits.net for more information.

© 2024 Robert Half. An Equal Opportunity Employer. M/F/Disability/Veterans. By clicking “Apply Now,” you’re agreeing to Robert Half’s Terms of Use (https:///www.roberthalf.com/us/en/terms) .

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