Job Information
Robert Half Social Media Specialist in Austin, Texas
Description
We are offering a contract employment opportunity for a Social Media Specialist in Austin, Texas. In this role, you will be responsible for a variety of tasks related to social media advertising and analytics. You will be working in a fast-paced environment where your expertise in platforms such as Facebook, Instagram, Google+, and Hootsuite will be highly utilized.
Responsibilities:
Develop and implement social media strategies to increase brand awareness and customer engagement.
Use tools such as Google Analytics and Facebook Insights to track the success of social media campaigns.
Plan and manage advertisement campaigns on platforms like Google AdWords and Meta Ads.
Create engaging blog content to attract and retain customers.
Use Facebook Ads Manager and Google Ad Manager to optimize ads and reach target audiences.
Monitor and respond to customer feedback on social media platforms.
Collaborate with the team to ensure brand consistency across all platforms.
Stay up-to-date with current technologies and trends in social media, design tools, and applications.
Use analytics data to inform future social media campaigns.
Collaborate with other departments to manage company reputation, coordinate promotions, and increase reach.
Requirements
Qualifications:
Proficiency in using social media platforms including, but not limited to, Facebook, Instagram, and Google+.
Experience in using social media management tools such as Hootsuite.
Demonstrable skills in running advertisements on social media platforms.
Strong understanding of social media analytics, including Facebook Insights and Google Analytics.
Experience in blogging to enhance brand awareness.
Familiarity with campaign planning and execution on various social media platforms.
Knowledge of Meta Tag usage in social media content.
Experience in managing Facebook Ads, including use of Facebook Ads Manager.
Proficiency in managing Google Ads, including use of Google Ad Manager and Google AdWords.
Ability to create and optimize social media content to drive engagement and conversions.
Strong understanding of how to use social media for brand awareness and engagement.
Familiarity with the latest trends and best practices in social media marketing.
Call today for immediate consideration!
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Robert Half is the world’s first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles.
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