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Robert Half International Marketing Manager in Aventura, Florida

Description Robert Half is reviewing candidates for a Digital Marketing Manager role to place with our client. You should feel confident in making decisions, get the job done, and be good with people and details—all while keeping tight control over the bottom line in this exciting Digital Marketing Manager opportunity. You must be experienced and knowledgeable as we are looking for someone who understands the ins and outs of marketing strategy, analysis, and campaign execution. As the Digital Marketing Manager, you will oversee digital improvement initiatives and engage in digital transformation efforts. Are you someone who possesses a customer-first mindset and has the ability to better online customer experiences, implement marketing technology solutions, and follow inbound marketing practices? Are you hoping to make a memorable impact? Do you have experience in copywriting, art direction, and social media with the ability to expand a brand's reach while increasing its loyalty and awareness? You might be candiate we're looking for! This short-term contract / temporary to full-time employment opportunity is based in the Aventura, Florida area.

Major responsibilities

  • Evolve, launch, constitute, and oversee long-term digital marketing campaigns and also spearhead short-term advertising and marketing solutions

  • In addition to guiding a team of digital specialists, you will lead the digital strategy

  • Secure that the CRM plan is executed in good time and within budget

  • Impart clear communications to the customer that are relevant to their needs and life stage

  • Initiate weekly reviews with key stakeholders, get budgetary sign off and report back on ROI

  • Prioritize take up of products/services through new channels to fall in line with business objectives

  • Guide more insight and analysis into the effectiveness of CRM initiatives

  • Work jointly with product and operational teams to identify key opportunities to build up the customer journey & experience Requirements - Less than one year of experience is acceptable

  • Marketing Material experience desired

    • Well-versed in vendor management

    • Savvy in SEO/SEM, PPC, Social Media, Email marketing, Digital Ad displays, Retargeting, CRM

    • Exposure to Content Management System (CMS) & Digital Marketing System (DMS)

    • Has proven track record in building digital brands with strong ROI

    • Deliberate multi-channel marketing and digital brand consistency

    • A strong mix of skill, management experience and initiative

    • Past managerial position

    • Past involvement in frontline customer journey, driving traffic to our main site

Robert Half is the world’s first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles.

Robert Half puts you in the best position to succeed by advocating on your behalf and promoting you to employers. We provide access to top jobs, competitive compensation and benefits, and free online training. Stay on top of every opportunity – even on the go. Download the Robert Half app and get 1-tap apply, instant notifications for AI-matched jobs, and more.

Questions? Call your local office at 1.888.490.5565. All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to contract/temporary professionals. Visit https://roberthalf.gobenefits.net/ for more information.

© 2021 Robert Half. An Equal Opportunity Employer. M/F/Disability/Veterans. By clicking “Apply Now,” you’re agreeing to Robert Half’s Terms of Use (www.roberthalf.com/terms-of-use).

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