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Robert Half Digital Marketing Manager in BROOKLYN, New York

Description Robert Half is actively seeking an experienced, knowledgeable Digital Marketing Manager who can bring value and intimate knowledge of the ins and outs of marketing strategy, analysis, and campaign execution. In this role as Digital Marketing Manager, you will be required to make important decisions, complete the job, and work well with others — all while keeping the bottom line. This full-time employment opportunity is based in the Brooklyn, New York area. To succeed in the Digital Marketing Manager position, interested candidates would need experience in copywriting, art direction, and social media with the ability to expand a brand's reach while increasing its loyalty and awareness. This job offers a unique opportunity to lead digital improvement initiatives while also taking part in digital transformation efforts. This position would be ideally suited for a professional that has a desire to make a significant impact in a leadership role and should have a customer-first mindset with experience improving the online customer experience. Apply today and learn more about this exciting role.

What you get to do every day

  • Head weekly reviews with key stakeholders, get budgetary sign off and report back on ROI

  • Collaborate with product and operational teams to identify key opportunities to add to the customer journey & experience

  • Safeguard that the CRM plan is executed within the agreed time and within budget

  • Incite more insight and analysis into the effectiveness of CRM initiatives

  • Advance, commence, build, and oversee long-term digital marketing campaigns, including spearhead short-term advertising and marketing solutions

  • Issue clear communications to the customer that are suitable to their needs and life stage

  • Lead an experienced team of digital specialists and head the digital strategy

  • Formulate take up of products/services through new channels to fall in line with business objectives Requirements - Less than one year of experience is acceptable

    • An equilibrium of skill, management experience and initiative

    • Past involvement in frontline customer journey, driving traffic to our main site

    • Key multi-channel marketing and digital brand consistency

  • Background working with Client Relations

  • Demonstrated knowledge of Programmatic Buying

  • Paid Search Campaigns experience

  • SEO experience

  • General familiarity with Inbound Marketing

  • Foundational knowledge in Paid Search

  • Practical knowledge of Digital Strategy

  • HubSpot experience desired

  • Adeptness in Programmatic Buying

  • Deep understanding of Paid Social

  • Account management experience highly preferred

    • Masterful in SEO/SEM, PPC, Social Media, Email marketing, Digital Ad displays, Retargeting, CRM

    • Previous experience in management

    • Background in Content Management System (CMS) & Digital Marketing System (DMS)

    • Well-versed in vendor management

    • Notable performance history in promoting digital brands with strong ROI Innovation starts with people.®

Robert Half is the world’s first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles.

Robert Half puts you in the best position to succeed by advocating on your behalf and promoting you to employers. We provide access to top jobs, competitive compensation and benefits, and free online training. Stay on top of every opportunity – even on the go. Download the Robert Half app and get 1-tap apply, instant notifications for AI-matched jobs, and more.

Questions? Call your local office at 1.888.490.5565. All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to contract/temporary professionals. Visit https://roberthalf.gobenefits.net/ for more information.

© 2021 Robert Half. An Equal Opportunity Employer. M/F/Disability/Veterans. By clicking “Apply Now,” you’re agreeing to Robert Half’s Terms of Use (https://www.roberthalf.com/terms-of-use) .

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