Robert Half Corporation Jobs

Description We are currently seeking a Marketing Automation Specialist for a role that offers a contract with potential for permanent employment. The position is within the manufacturing industry, located in BROOMFIELD, Colorado, United States. The Marketing Automation Specialist will play a crucial role in our team, leveraging their expertise in Salesforce, Hubspot, and other marketing technologies to optimize our marketing operations and enhance campaign efficiency.

Responsibilities

• Employ Salesforce Marketing Cloud (SFMC), HubSpot, and other marketing technologies to boost our brand's value and engagement in the US market.

• Collaborate closely with Business Lines, Sales, and IT to ensure the best use and smooth integration of Martech tools.

• Use your skills in Content Management System (CMS), CRM, and Analytics to expand our brand and streamline marketing operations.

• Lead the initiative to increase engagement with the brand and improve campaign efficiency through strategic use of technology.

• Utilize Google Analytics and Chatbot to monitor and evaluate the performance of our marketing campaigns.

• Establish and maintain relationships with internal teams, ensuring clear communication and collaboration.

• Keep accurate customer credit records and process customer credit applications with efficiency and precision. Requirements

• Minimum of 5 years of experience in a similar role within the manufacturing industry.

• Proficient in using Content Management System (CMS) for effective content generation and management.

• Demonstrated experience with Customer Relationship Management (CRM) software to manage and analyze customer interactions and data.

• Solid understanding of analytics to measure and optimize marketing activities.

• Proven track record of increasing brand awareness through strategic marketing initiatives.

• Experience with HubSpot for inbound marketing, sales, and customer service activities.

• Proficient in Salesforce Marketing Cloud (SFMC) for creating and managing marketing relationships and campaigns.

• Proficiency in Google Analytics for tracking website traffic and user behavior.

• Experience in developing and implementing chatbots as a part of customer service strategy.

Must be willing to work on-site hybrid schedule (two days/week in office)

Innovation starts with people.®

Robert Half is the world’s first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles.

Robert Half works to put you in the best position to succeed. We provide access to top jobs, competitive compensation and benefits, and free online training. Stay on top of every opportunity - whenever you choose - even on the go. Download the Robert Half app (https://www.roberthalf.com/us/en/mobile-app) and get 1-tap apply, notifications of AI-matched jobs, and much more.

All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to contract/temporary professionals, including medical, vision, dental, and life and disability insurance. Hired contract/temporary professionals are also eligible to enroll in our company 401(k) plan. Visit roberthalf.gobenefits.net for more information.

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