Robert Half Corporation Jobs

Description

Robert Half is currently working with a client seeking a Senior Copywriter.

Responsible for leading direct marketing print, web, email, and television copy for Annual Enrollment and Open Enrollment sales materials.

• Brainstorms and collaborates with the other team leads to determine appropriate brand messaging for communications projects

• Develops and presents the best alternatives to meet cost/benefit, budget, and corporate marketing strategy requirements

• Follows BCBSNC content, copy, and tone of voice guidelines. Follows BCBSNC guidelines so content is compliant with regulatory and trademark requirements.

• Edits or supervises editing of internally-developed projects for direct marketing best practices, and grammatical and factual content

Requirements

• Minimum of 5 years professional experience in a corporate, agency or studio design environment with increasing responsibility

• Minimum of 5 years professional experience specializing in direct marketing

• Portfolio of produced direct marketing content including direct mail and multiple direct response TV spots 60 seconds or longer

• Direct marketing experience with regional or national brands

• Strong professional references

Innovation starts with people.®

Robert Half is the world’s first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles.

Robert Half works to put you in the best position to succeed. We provide access to top jobs, competitive compensation and benefits, and free online training. Stay on top of every opportunity - whenever you choose - even on the go. Download the Robert Half app (https://www.roberthalf.com/us/en/mobile-app) and get 1-tap apply, notifications of AI-matched jobs, and much more.

All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to contract/temporary professionals, including medical, vision, dental, and life and disability insurance. Hired contract/temporary professionals are also eligible to enroll in our company 401(k) plan. Visit roberthalf.gobenefits.net for more information.

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