Job Information
Robert Half Paid Social Specialist in Edison, New Jersey
Description
Permanent, Direct-Hire position located ONSITE in Edison, NJ
Onsite x5 a week: Mon.-Thurs. 9am-6pm / Fri. 9am-2pm
Paid Social Account Specialist
Responsibilities
Cross-Brand oversight of all Paid Social campaigns, including coordination of planning, activation and reporting
Supporting the team Director with ongoing brand and team management
Creation and delivery of effective media plan details for integrated paid social and native advertising campaign efforts – in context to wider media efforts
Develop, optimize, and maintain paid social and native advertising campaigns, including coordination of assets between creative agencies and budget management
Brainstorming/researching targeting and copy ideas for specific campaigns, including new betas and opportunities with our partners
Develop, execute and test campaign variables to generate insights and feed future successions of testing
Maintain and optimize paid campaigns to improve overall performance on an ongoing basis
Analyze and report data on a monthly & ad-hoc basis
Maintain Paid Social media best practices
Requirements
Requirements:
onsite work availability to Edison, NJ (Mon.-Thurs. 9am-6pm / Fri. 9am-2pm)
3 years of Paid Social: campaign management experience, including planning/buying across multiple platforms such as Facebook, Twitter and YouTube, etc.
Proven ability to understand high-level goals and how they translate into paid social strategy when applied via online technologies
Excellent time management, copywriting, communication, analytical and multitasking skills
Adobe Creative Suite
Showcase relevant skills and qualifications with our Social Media Assessment
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