Job Information
Robert Half International PPC Analyst in INDIANAPOLIS, Indiana
Description
A client of ours in Indianapolis is currently seeking to fill an immediate need for a PPC (Pay Per Click) Analyst. The PPC Analyst will manage the SEM (SEO and paid-search) for the company. The PPC Analyst should be Google Ads certified and have thorough experience in online marketing and have a track record of successfully managing external agencies and vendors. The PPC Analyst will work on a full time/direct hire basis Monday-Friday. This is a remote position today, but will work onsite in their Indianapolis office post COVID.
What you do as the PPC Analyst:
Develop and maintain a digital marketing dashboard to report key metrics of site, program, and campaign performance
Ensure consistency between online marketing campaigns and overall marketing strategy
Stay up to date on new technologies and select appropriate new initiatives to drive growth
Potentially lead a small team of direct reports in the future
Requirements
What you bring to the role:
Bachelor's degree in marketing is highly preferred
4+ years’ experience in marketing, online search management, or online advertising
Google Ads certified.
Experience in a direct-response, e-commerce environment with solid grasp of online marketing optimization techniques, and respective web traffic analytics
Marketing automation experience a plus
Excellent written and verbal communication skills
Ability to work in both a team environment and independently, and with limited direction, when necessary
Ability to travel up to 10% of the time
For more information about this role please contact 317.687.3275 or send resumes directly to Lisa.Maloney@roberthalf.com.
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Salary: $65,000.00 - $75,000.00 / Yearly
Location: INDIANAPOLIS, IN
Date Posted: December 29, 2020
Employment Type: Full-time
Job Reference: 01400-0011559726
Staffing Area: Technology u0026 IT