Job Information
Robert Half Digital Copywriter in Juno Beach, Florida
Description Position Specific Description: Are you passionate about making a difference and shaping the future of clean energy initiatives? If so, we have an exciting opportunity for you as a Copywriter on our innovative digital public affairs team. As a Copywriter, you’ll orchestrate direct response and persuasion messaging for concurrent digital projects. Working alongside a collaborative and driven team, you’ll thrive in our fast-paced environment, where every action you take has a tangible and meaningful impact on our business. Responsibilities: Strategy: Create strategy focused copy for digital public affairs campaigns that target and communicate with key audiences. Content Creation: Develop compelling, clear and engaging content that resonates with diverse audiences across different platforms and purposes. Advocacy Writing: Craft messaging and advocacy communications that align with project goals and resonate with target audiences. Persuasive Writing: Create persuasive copy that drives audience engagement and advocacy actions. Lead Generation: Write copy designed to capture leads through various channels, optimizing engagement and conversion rates. Advertisement Copywriting: Develop sharp, attention-grabbing ad copy for Meta (Facebook and Instagram) and search engine campaigns to maximize reach and engagement. Brand Voice: Maintain a consistent brand voice and style across all written materials. Research: Conduct thorough research to ensure accuracy and relevance in all copy, staying informed about industry trends and audience preferences. Collaboration: Work closely with team members to ensure cohesive messaging, unified brand representation and meet stakeholder needs. Editing and Proofreading: Review and edit content to ensure high-quality, error-free deliverables. Project Management: Manage concurrent creative projects ensuring timely and effective delivery of copywriting assignments within tight deadlines. Requirements Required Qualifications: · Over 3 years of relevant experience. · Holds a bachelor’s degree. · Results-driven individual excited by numbers and self-improvement. · Possesses a resourceful, innovative, and success driven attitude towards digital media. · Committed to positively influencing online conversations. · Proven ability to write for various audiences, including political and persuasive content. · Capable of working both independently and collaboratively. · Adaptable to changing project requirements. · Excellent communication and writing skills. · Demonstrated organization, focus, and attention to detail. · Experience in public affairs or advocacy settings. · Familiarity with AP style writing. Innovation starts with people.®
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