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Robert Half Advertising & Sponsorship Manager in Lincoln, Nebraska

Description

Robert Half has partnered a leading event center dedicated to hosting a wide range of events, from local gatherings to regional conferences and national exhibitions. Our mission is to provide a dynamic and versatile space for our community and beyond. As they continue to expand their reach and impact, we are seeking a talented Sponsorship and Marketing Manager to join our team.

Job Description:

As the Sponsorship and Marketing Manager, you will play a pivotal role in driving revenue growth and enhancing brand visibility for our event center. Leveraging your expertise in advertising/marketing management and vendor sponsorship development, you will be responsible for cultivating and maintaining partnerships at the local, regional, and national levels. Your background in non-profit and/or agriculture industries will be instrumental in understanding the unique needs and interests of our target audience.

Key Responsibilities:

Develop and execute comprehensive sponsorship strategies to attract and retain partners across various industries, with a focus on non-profit and agriculture sectors.

Identify and prospect potential sponsors through research, networking, and targeted outreach efforts.

Cultivate and maintain strong relationships with existing sponsors, ensuring their continued satisfaction and engagement with our event center.

Collaborate with internal teams to create compelling sponsorship packages tailored to the needs and objectives of potential partners.

Lead negotiation efforts to secure sponsorship agreements that align with both parties' goals and objectives.

Oversee the implementation of sponsorship activations and ensure the fulfillment of sponsorship benefits.

Develop and execute multi-channel marketing campaigns to promote events hosted at our center, utilizing email marketing, social media, advertisements, and other relevant channels.

Monitor and analyze the performance of marketing campaigns, making data-driven recommendations for optimization and improvement.

Coordinate with media partners and agencies to maximize exposure and reach for our events through paid and earned media opportunities.

Represent the event center at industry conferences, trade shows, and networking events to generate leads and build brand awareness.

Requirements

Qualifications:

Bachelor's degree/Associates degree in Marketing, Business Administration, Communications, or related field preferred.

Minimum of 2+ years of experience in advertising/marketing management and sponsorship development, preferably in the non-profit and/or agriculture industries.

Proven track record of securing and managing sponsorships at the local, regional, and national levels.

Strong negotiation skills and ability to drive results in a competitive environment.

Excellent communication and interpersonal skills, with the ability to build rapport and influence key stakeholders.

Proficiency in utilizing various marketing channels and platforms, including social media, email marketing, and digital advertising.

Highly organized with the ability to manage multiple projects simultaneously and meet tight deadlines.

Creative thinker with a strategic mindset and a passion for driving business growth.

If you are a results-oriented professional with a proven ability to drive sponsorship revenue and execute impactful marketing campaigns, we encourage you to apply for this exciting opportunity to join the dynamic team.

Robert Half is the world’s first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles.

Robert Half works to put you in the best position to succeed. We provide access to top jobs, competitive compensation and benefits, and free online training. Stay on top of every opportunity - whenever you choose - even on the go. Download the Robert Half app (https://www.roberthalf.com/us/en/mobile-app) and get 1-tap apply, notifications of AI-matched jobs, and much more.

All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to contract/temporary professionals, including medical, vision, dental, and life and disability insurance. Hired contract/temporary professionals are also eligible to enroll in our company 401(k) plan. Visit roberthalf.gobenefits.net for more information.

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