Job Information
Robert Half Email Marketing Specialist in Louisville, Colorado
Description
Robert Half Marketing + Creative (formerly known as TCG) is partnering with a streaming media company in their search for a skilled Email Marketing Specialist with 3+ years experience. The Email Marketing Specialist is responsible for developing and executing email marketing campaigns that engage and convert the target audience.
Salary Range: $60-100k, DOE
This role requires 4-5 days/week onsite in the office located close to Boulder, Colorado.
The "day-to-day"
Work with Email Marketing Manager to develop and implement strategies that drive conversion of prospects and boost member engagement
Manage and optimize email campaigns across multiple channels, including member email, SMS, and push
Ideate and continually test compelling email marketing content, including subject lines, body copy, CTAs, creative asset types, and user experiences
Collaborate with in-house creative team to develop engaging assets that drive results
Conduct A/B testing and analysis to optimize performance metrics such as open rates, click-through rates, and conversion rates
Constantly consider ways to optimize and iterate on automations and triggers to improve KPIs and drive growth
Ensure compliance with email marketing privacy and regulations, i.e. CAN-SPAM, GDPR
Use email marketing software to manage subscriber lists, segment audiences, and automate campaigns
Monitor email marketing KPIs, prepare reporting, and provide regular updates to the team
Stay up-to-date with the latest email marketing trends, technologies, and best practices
Requirements
Bachelor’s degree in marketing, communications, or a related field
3+ years experience in email marketing
Strong knowledge of email marketing best practices, regulations, and tools
Excellent writing and communication skills
Proficiency in email marketing software, such as Iterable, Braze, Klaviyo, or Emarsys
Strong analytical skills and ability to use data to inform decisions
Ability to work collaboratively in a team environment
HTML/CSS and Adobe Creative Suite experience is a plus, but not required
Ability to handle multiple projects and complete work within a deadline
Must be able to work on campus in Louisville, CO 4-5 days/week - only local candidates or candidates planning to relocate will be considered
If you are passionate about the personal growth space and are looking for a challenging and rewarding role in Email Marketing, this role could be a great fit!
Please apply here and also send your resume directly to Shayne Ravin (email address in LinkedIn bio) for quickest reply. Only candidates who fulfill these requires will be considered.
Innovation starts with people.®
Robert Half is the world’s first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles.
Robert Half works to put you in the best position to succeed. We provide access to top jobs, competitive compensation and benefits, and free online training. Stay on top of every opportunity - whenever you choose - even on the go. Download the Robert Half app (https://www.roberthalf.com/us/en/mobile-app) and get 1-tap apply, notifications of AI-matched jobs, and much more.
All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to contract/temporary professionals, including medical, vision, dental, and life and disability insurance. Hired contract/temporary professionals are also eligible to enroll in our company 401(k) plan. Visit roberthalf.gobenefits.net for more information.
© 2024 Robert Half. An Equal Opportunity Employer. M/F/Disability/Veterans. By clicking “Apply Now,” you’re agreeing to Robert Half’s Terms of Use (https:///www.roberthalf.com/us/en/terms) .