Robert Half International Director of Digital Strategy in Milwaukee, Wisconsin
Incredible new direct-hire opportunity with major room for growth. Can you make decisions, get the job done, and be good with people and details—all while keeping tight control over the bottom line? You might be the experienced, knowledgeable Director of Digital Strategy for this position. We're looking for someone who understands the ins and outs of marketing strategy, analysis, and campaign execution. The Director is responsible for digital improvement initiatives and takes part in digital transformation efforts.
Are you someone who possesses a customer-first mindset and has the ability to better online customer experiences, implement marketing technology solutions, and follow inbound marketing practices? Are you looking to make a huge impact? Do you have experience expanding a brand's reach while increasing its loyalty and awareness? You might be the candidate we're looking for! This full-time employment opportunity is based in the Milwaukee, Wisconsin area.
What you get to do every day:
Work alongside strategy and marketing teams on planning sessions to determine marketing strategy for clients
Manage digital projects (timelines, budgets, team etc.)
Work alongside clients to set up marketing automation work flows
Partner with outside resources to maintain SEO and NAP contracts for clients
Analyze and report data flow from multiple campaigns
Provide insight and analysis into the effectiveness of CRM initiatives
Manage weekly reviews with key stakeholders, get budgetary sign off and report back on ROI
Safeguard that the CRM plan is executed within the agreed time and within budget
Help product and operational teams to identify key opportunities to better the customer journey & experience
Flourish, begin, design, and oversee long-term digital marketing campaigns; in addition spearhead short-term advertising and marketing solutions
· 5+ years of experience in digital strategy in an agency setting
· Knowledge of digital marketing and automation tools such as Marketo, Pardot, HubSpot, Google Analytics, WordPress and WooCommerce
· Experience pitching to and working alongside clients
· Digital project management experience
People management experience
The Creative Group (TCG), a Robert Half company, matches creative, digital and marketing professionals with some of the best companies on a freelance, project or direct-hire basis. At TCG, we understand that you have a real passion for your work, and we spend time with you from the beginning in order to assess your skills, determine your strengths and figure out the type of work you want to do. Our personalized approach, innovative matching technology and global network with local market expertise help you find the creative, marketing and digital jobs that match your skills and priorities — fast. By working with us, you have access to challenging opportunities, competitive compensation and benefits, and training to enhance your skill sets.
From philanthropy to environmental stewardship to employee programs, Robert Half is proud to have an active role in the communities in which we live and work. Our company has appeared on FORTUNE’s “Most Admired Companies” list every year since 1998.
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Contact your local TCG office at 888.490.5565 or visit www.roberthalf.com/jobs/creative-group to apply for this job now or find out more about other job opportunities.
All applicants applying for U.S. job openings must be authorized to work in the United States. All applicants applying for Canadian job openings must be authorized to work in Canada.
© 2020 The Creative Group. A Robert Half Company. An Equal Opportunity Employer M/F/Disability/Veterans.
Salary: $90,000.00 - $120,000.00 / Yearly
Location: Milwaukee, WI
Date Posted: October 6, 2020
Employment Type: Full-time
Job Reference: 01300-0011579952
Staffing Area: Creative u0026 Marketing