Robert Half Corporation Jobs

Description

We are in search of a CRM/CDP Specialist to join our client's team in Nashville, Tennessee. In this role, you will be utilizing innovative CRM/CDP strategies and automation solutions to augment customer engagement and loyalty. This position offers a long-term contract employment opportunity, where you will utilize your skills in managing and optimizing our CRM systems and Customer Data Platform (CDP).

Responsibilities:

• Oversee the maintenance and optimization of CRM systems, ensuring data accuracy and optimal performance.

• Design, implement, and monitor automated marketing campaigns across various channels to drive customer engagement and retention.

• Analyze customer data and campaign performance metrics to derive insights, identify trends, and make data-driven recommendations for improvements.

• Develop and manage customer segments to deliver personalized content and promotions based on behavior, preferences, and demographics.

• Create and present regular reports on CRM and automation performance, including key metrics, ROI, and recommendations for strategy adjustments.

• Leverage your skills in Adobe Creative Cloud, Content Management System (CMS), CRM, Database, Facebook Insights, Advertisements, Analytics, Blogging, Brand Awareness, and Campaign Planning to perform your role effectively.

• Ensure the accuracy of customer credit applications and maintain detailed customer credit records.

• Monitor customer accounts and take appropriate action based on account activity.

Requirements • Proven experience in CRM or CDP roles

• Proficiency in Adobe Creative Cloud

• Familiarity with Content Management Systems (CMS)

• Solid understanding of CRM and Database management

• Experience with Facebook Insights and other social media analytics tools

• Skilled in creating effective advertisements

• Ability to analyze data and draw actionable insights

• Experience with blogging and other content creation

• Understanding of brand awareness strategies

• Knowledge of campaign planning and execution

• Ability to work independently and as part of a team

• Excellent communication and interpersonal skills

• Strong problem-solving abilities

• Ability to handle multiple tasks and meet deadlines

• Bachelor's degree in Marketing, Business, or related field preferred. Innovation starts with people.®

Robert Half is the world’s first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles.

Robert Half works to put you in the best position to succeed. We provide access to top jobs, competitive compensation and benefits, and free online training. Stay on top of every opportunity - whenever you choose - even on the go. Download the Robert Half app (https://www.roberthalf.com/us/en/mobile-app) and get 1-tap apply, notifications of AI-matched jobs, and much more.

All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to contract/temporary professionals, including medical, vision, dental, and life and disability insurance. Hired contract/temporary professionals are also eligible to enroll in our company 401(k) plan. Visit roberthalf.gobenefits.net for more information.

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