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Robert Half International Sr. Marketing Strategist in nashville, Tennessee

Description

The Creative Group is looking to place a Digital Marketing Manager with our client. There is an open position for an experienced, knowledgeable Digital Marketing Manager who understands the ins and outs of marketing strategy, analysis, and campaign execution. Applicants should be prepared to demonstrate their ability to make decisions, get the job done, and be good with people and details—all while keeping tight control over the bottom line. As the Digital Marketing Manager, you will oversee digital improvement initiatives and engage in digital transformation efforts. Do you put customers first and have experience boosting online customer experiences, implementing marketing technology solutions, and following inbound marketing practices? Do you hope to make a notable impact? We are primarily looking for a person who can prove they have experience in copywriting, art direction, and social media with the ability to expand a brand's reach while increasing its loyalty and awareness. This short-term temporary employment opportunity is based in the Nashville, Tennessee area.

How you will make an impact

  • Aid product and operational teams to identify key opportunities to upgrade the customer journey & experience

  • Head a strong team of digital specialists and manage the digital strategy

  • Lead weekly reviews with key stakeholders, get budgetary sign-off and report back on ROI

  • Lay out clear communications to the customer that are related to their needs and life stage

  • Exert more insight and analysis into the effectiveness of CRM initiatives

  • Compute take-up of products/services through new channels to fall in line with business objectives

  • Warrant that the CRM plan is executed when expected and within budget

  • Enact, present, invent, and oversee long-term digital marketing campaigns; including spearhead short-term advertising and marketing solutions

    Requirements - Less than one year of experience is acceptable

    • Successful track record in vendor management

    • Accomplished in SEO/SEM, PPC, Social Media, Email marketing, Digital Ad displays, Retargeting, CRM

    • Comprehension of Content Management System (CMS) & Digital Marketing System (DMS)

  • Deep understanding of Brand Marketing

  • Command of B2B Marketing

  • Solid understanding of Marketing Strategy

    • Essential multi-channel marketing and digital brand consistency

    • High-profile credentials in growing digital brands with strong ROI

    • Preceding managerial position is preferential

    • Previous work experience in frontline customer journey, driving traffic to our main site

    • A balanced combination of skill, management experience and initiative

Robert Half is the world’s first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles.

Robert Half puts you in the best position to succeed by advocating on your behalf and promoting you to employers. We provide access to top jobs, competitive compensation and benefits, and free online training. Stay on top of every opportunity – even on the go. Download the Robert Half app and get 1-tap apply, instant notifications for AI-matched jobs, and more.

Questions? Call your local office at 1.888.490.5565. All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to contract/temporary professionals. Visit https://roberthalf.gobenefits.net/ for more information.

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