Robert Half Director of Marketing in NEW YORK, New York
Drive double digit growth by successfully developing and implementing outstanding marketing that aligns with organization goals.
Reinforce relevance and indispensability to our current and prospective Members to increase retention rates to meet our organization goals by enhancing our
Drive an operating model for the team that significantly improves the efficiency of the marketing organization and its interactions with all business unit leaders at the company to decrease non-salary expenses.
Optimize the quantity and quality of leads generated to increase acquisition and sponsorship revenue to support the increase of new sales and sponsorship sales.
Increase Member engagement to grow retention and upsell/cross-sell revenue to support revenue goals.
Create opportunities and new capabilities that result in a competitive advantage.
Conduct annual market and competitive research to remain current on industry and competitor activities to inform product and brand positioning.
Drive innovation including new products and audience expansion from concept, market testing, development, and go-to-marketing launch and promotional plans to successfully drive new sales as outlined in our strategic plan
Requirements Digital Marketing Innovation starts with people.®
Robert Half is the world’s first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles.
Robert Half puts you in the best position to succeed by advocating on your behalf and promoting you to employers. We provide access to top jobs, competitive compensation and benefits, and free online training. Stay on top of every opportunity – even on the go. Download the Robert Half app (https://www.roberthalf.com/mobile) and get 1-tap apply, instant notifications for AI-matched jobs, and more.
All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to contract/temporary professionals, including medical, vision, dental, and life and disability insurance. Hired contract/temporary professionals are also eligible to enroll in our company 401(k) plan. Visit roberthalf.gobenefits.net for more information.