Robert Half International VP Marketing in PHILADELPHIA, Pennsylvania
TCG is partnering with an exciting retailer with their search for a VP of Marketing! Responsible for adopting global brand strategy and adapting to the US market - will have ownership in development, implementation, and evolution of marketing functions (i.e. brand awareness, agency and influencer relationships, content creation, social media presence, events, and team development).
Lead marketing, driving in-store foot traffic
Develop and execute strategy for new store opening campaigns
Develop and implement brand strategy in partnership with international counterparts
Guide creative content development and execution across stores, digital platforms and events
Lead in-house creative team
Develop and maintain internal and external relationships with merchandising, digital, store operations, influencers, and vendors
Drive loyalty program to enhance customer experience
BA in Marketing or related field
7+ years of professional experience in marketing leadership position
For full job description and company info, please contact the Recruiter on LinkedIn - Sydney Goldstein (Division Director)
*Note: this position is based in Philadelphia. Relocation bonus negotiable. Remote candidates will not be considered.
The Creative Group (TCG), a Robert Half company, matches creative, digital, and marketing professionals with remote or on-site jobs on a freelance, project or direct-hire basis. Our experienced staffing professionals can promote you to employers and advocate on your behalf. We provide access to top jobs, competitive compensation and benefits, and free online training. For more opportunities, get the Robert Half app and receive instant notifications when our AI matches your skills and experience with jobs.
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