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Robert Half International VP Marketing in PHILADELPHIA, Pennsylvania

Description

TCG is partnering with an exciting retailer with their search for a VP of Marketing! Responsible for adopting global brand strategy and adapting to the US market - will have ownership in development, implementation, and evolution of marketing functions (i.e. brand awareness, agency and influencer relationships, content creation, social media presence, events, and team development).

Responsibilities:

  • Lead marketing, driving in-store foot traffic

  • Develop and execute strategy for new store opening campaigns

  • Develop and implement brand strategy in partnership with international counterparts

  • Guide creative content development and execution across stores, digital platforms and events

  • Lead in-house creative team

  • Develop and maintain internal and external relationships with merchandising, digital, store operations, influencers, and vendors

  • Drive loyalty program to enhance customer experience

    Requirements

  • BA in Marketing or related field

  • 7+ years of professional experience in marketing leadership position

For full job description and company info, please contact the Recruiter on LinkedIn - Sydney Goldstein (Division Director)

*Note: this position is based in Philadelphia. Relocation bonus negotiable. Remote candidates will not be considered.

The Creative Group (TCG), a Robert Half company, matches creative, digital, and marketing professionals with remote or on-site jobs on a freelance, project or direct-hire basis. Our experienced staffing professionals can promote you to employers and advocate on your behalf. We provide access to top jobs, competitive compensation and benefits, and free online training. For more opportunities, get the Robert Half app and receive instant notifications when our AI matches your skills and experience with jobs.

When you work with us, you’re working with the best. Robert Half has been recognized as one of FORTUNE’s “Most Admired Companies” every year since 1998 and was named to Forbes’ inaugural list of America’s Best Temporary Staffing Firms.

Questions? Call your local office at 1.888.490.5565. All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to temporary professionals. Visit https://roberthalf.gobenefits.net/ for more information.

© 2020 The Creative Group. An Equal Opportunity Employer. M/F/Disability/Veterans. By clicking “Apply Now,” you’re agreeing to Robert Half’s Terms of Use (www.roberthalf.com/terms-of-use).

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