Job Information
Robert Half Content Manager in Raleigh, North Carolina
Description
We are seeking a qualified Content Creator to join our team. Key responsibilities and requirements for this role include:
Responsibilities:
Writing and producing multiple marketing projects including regular blog posts
Creating SEO-friendly content for blogs, lead content, landing pages, and LinkedIn articles
Developing promotional videos and other various social media posts
Using email newsletters, sales pitch decks, and other formats to spread content
Promoting created content through various social media channels such as Meta, Twitter, and LinkedIn
Creating, managing, and executing content calendars
Growing subscriber-based accounts
Using HubSpot and Vidyard to fine-tune content and design to tailor marketing campaigns (email, video, social media, etc.)
Gathering and evaluating performance data from HubSpot, Vidyard, and Google Analytics
Tracking, measuring, and reporting content effectiveness plus maintaining the video library
Partnering with design team to produce engaging content.
Requirements
Requirements:
1-3 years of web content management experience
Proficiency in using Vidyard, various social media channels, Google Analytics, and HubSpot
A strong creative mind and writing experience
Must provide strong examples from prior work demonstrating skills and creativity
Ability to work autonomously and take ownership of content management process.
Innovation starts with people.®
Robert Half is the world’s first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles.
Robert Half works to put you in the best position to succeed. We provide access to top jobs, competitive compensation and benefits, and free online training. Stay on top of every opportunity - whenever you choose - even on the go. Download the Robert Half app (https://www.roberthalf.com/us/en/mobile-app) and get 1-tap apply, notifications of AI-matched jobs, and much more.
All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to contract/temporary professionals, including medical, vision, dental, and life and disability insurance. Hired contract/temporary professionals are also eligible to enroll in our company 401(k) plan. Visit roberthalf.gobenefits.net for more information.
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