Robert Half Marketing Manager in Solana Beach, California
Robert Half Marketing and Creative is hiring for a Marketing Manager w/ CPG and Paid Subscriptions Experience!
Are you an accomplished Marketing Manager with 4-6 years of experience in the Consumer Packaged Goods (CPG) industry and a strong background in paid subscriptions? Do you possess a proven track record of success in developing and executing integrated marketing strategies? If so, we have an exciting opportunity for you!
Develop and execute integrated marketing strategies to promote our physical security safes and subscription-based insurance services to consumers.
Collaborate with cross-functional teams, including graphic designers, web developers, video production professionals, photographers, and business managers to create engaging marketing campaigns.
Conduct market research and analyze data to identify opportunities for growth and improvement of marketing efforts.
Create and manage content briefs for various marketing channels such as email, social media, podcasts, web content, and other creative channels to build brand ethos and acquire customers.
Utilize AI tools for copy creation and other creative asset generation to optimize marketing efforts and improve efficiency.
Develop and maintain relationships with key marketing channel partners.
Monitor, analyze, and report on the performance of marketing campaigns, making data-driven recommendations for optimization and improvement. Utilize tools like Google Analytics and other analytical platforms for performance tracing and continuous improvement.
Manage multiple projects simultaneously while ensuring deadlines and budgets are met.
4-6 years of experience in product marketing, with a proven track record of success in both physical products and subscription-based services.
Bachelor's degree in Marketing, Communications, Business Administration, or a related field.
Strong strategic thinking and quantitative analytical skills.
Demonstrated experience in email marketing, channel marketing, and social media marketing.
High proficiency with AI tools for copy creation and creative asset generation.
Excellent project management skills and the ability to multitask in a fast-paced environment.
Strong collaboration skills and the ability to work effectively with graphic designers, web developers, video production professionals, photographers, and business managers.
Excellent verbal and written communication skills.
For immediate consideration, please apply now.
Innovation starts with people.®
Robert Half is the world’s first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles.
Robert Half puts you in the best position to succeed by advocating on your behalf and promoting you to employers. We provide access to top jobs, competitive compensation and benefits, and free online training. Stay on top of every opportunity – even on the go. Download the Robert Half app (https://www.roberthalf.com/mobile) and get 1-tap apply, instant notifications for AI-matched jobs, and more.
All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to contract/temporary professionals, including medical, vision, dental, and life and disability insurance. Hired contract/temporary professionals are also eligible to enroll in our company 401(k) plan. Visit roberthalf.gobenefits.net for more information.